Allways Support

Visual Identity

Allways Support is dedicated to providing compassionate and versatile support services, helping clients enhance their quality of life through both recovery and ongoing assistance with persistent ailments. With a strong commitment to improving clients' daily experiences, Allways Support ensures that enjoyment and relief are integral to their care.

For Allways Support, I crafted a visual identity that embodies warmth, kindness, and accessibility. The logo design incorporates a continuous circle motif, symbolizing the brand’s commitment to ongoing support and the infinite connections they foster within the community. The use of playful, curved fonts and vibrant colours in the logo and branding materials reflects a friendly and approachable image, steering clear of the clinical feel typically associated with the health sector. This approach not only makes the brand more inviting but also communicates its dedication to providing care in a more personalized and heartfelt manner.